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Instagram Bootcamp
Introduction to Instagram Bootcamp
Course Overview
A Welcome from our Sponsors (1:23)
Meet Your Course Tutor (1:16)
How the Course Works
Join the Community
Test Your Knowledge!
Module 01 | Instagram Basics
Introduction
Instagram Profile
Instagram Feed & Grid
Instagram Stories
Instagram Live
Direct Messages
Explore
Module 02 | Setting Up Your Account
Introduction
Sign Up to Instagram
Business Accounts
Writing Your Instagram Bio
Setting a Profile Picture
Module 03 | Engagement Principles
Introduction
WEBINAR | 5 Key Principles of Instagram Engagement (47:58)
BONUS | Identifying Your Ideal Customer
Module 04 | Creating a Professional Aesthetic
Introduction
WEBINAR | 5 Key Principles of Branding Your Business on Instagram (43:49)
Photography Types & Resources
Photography Tips | Objects and Landscapes
Photography Tips | People and Portraits
Photography Tips | Food, Drink & Products
Leveraging Instagram Video
Using Graphics on Instagram
BONUS | How to Overcome Imposter Syndrome
CHALLENGE
Module 05 | Curating Your Instagram Grid
Introduction
Exploring Different Post Types
Inspiration for Your Grid
Instagram Technical Size Guide
CHALLENGE
Module 06 | Leveraging Instagram Stories
Introduction
Tutorial | Types of Stories
Tutorial | Captions, Stickers & Filters
CHALLENGE
Module 07 | Content Strategy
Introduction
WEBINAR | Level Up Your Content Strategy (40:58)
Tutorial | Build Your Content Themes
Resources | City
Resources | Coast
Resources | Countryside
Resources | Culture & Heritage
Resources | Hospitality & Catering
Resources | Retail
Module 08 | Voice & Copy
Introduction
Podcast | How to Find Your Brand Voice
Podcast | 5 Tips on Writing Impactful Instagram Captions
Guidelines | How to Write Great Instagram Copy
Hashtag Essentials
Hashtag Resources
CHALLENGE
Module 09 | Planning
Introduction
Guidelines | A Guide to Planning Content Ideas
Template | Content Plan
Tutorial | Planning Tools
Resources | Planning & Scheduling Tools
Test your knowledge!
Results Explained
Module 10 | Community
Introduction
WEBINAR | Building an Instagram Community (39:20)
Guidelines | Growing Communities on Instagram
Guidelines | Customer Service Tips
Resources
Challenge
Module 11 | Reporting & Insights
Introduction
Guidelines | How to Measure Success on Instagram
Tutorial | Instagram Insights
Module 12 | Recap
Introduction
Features
Branding
Grid
Stories
Content
Voice
Planning
Community
Analytics
COURSE COMPLETE!
WEBINAR | 5 Key Principles of Branding Your Business on Instagram
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